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Media Contact:
Anne Rierson

anne.rierson@frontiercoop.com
319-227-7996 ext. 1163

FRONTIER NATURAL PRODUCTS CO-OP™ FIRST TO OFFER FAIR TRADE CERTIFIED™ SPICES IN BOTTLES
Direct Partnerships with Organic Farmers Yield Quality and Sustainability

Norway, Iowa (March 25, 2010) — As part of its ongoing commitment to ethical sourcing, Frontier Natural Products Co-op has become the first company in the U.S. to offer consumers Fair Trade Certified™ organic spices in bottles. The seven new organic spices all come from Sri Lanka, where a partnership between Frontier and TransFair International has directly helped local farmers' crops become Fair Trade Certified.

Packaged in Frontier’s innovative flip-top, single-hand dispenser bottles, the line-up of organic Fair Trade Certified spices includes whole black peppercorns, medium grind black pepper, ground white pepper, Ceylon cinnamon, cloves, nutmeg, and turmeric. "Each spice is clearly illustrated on the bottle label so consumers can quickly and easily identify them on the store shelf," explains Brett Karminski, brand manager at Frontier Natural Products Co-op.

"The label also bears the motto 'Taste That Makes A Difference®,' which reflects our commitment to sustainable agriculture and Fair Trade," adds Karminski. Fair Trade products benefit the growers, their families, and their communities by helping provide a better standard of living through fair market prices that go directly to growers and special premiums for community development.

"These Fair Trade organic spices make us especially proud because of the personal relationships we have with the spice farmers in Sri Lanka. They produce some of the highest-quality spices while using the sustainable practices as good as those found anywhere in the world," says Karminski.

The new Frontier Fair Trade Certified organic spices are available now in the bottled spice sections at natural food retailers nationwide. For more information on all of the Fair Trade products Frontier offers, visit www.frontiercoop.com/ftspices.

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Frontier Natural Products Co-op™
Founded in 1976 and based in Norway, Iowa, Frontier Natural Products Co-op(TM) offers a full line of natural and organic products under the Frontier, Simply Organic®, Aura Cacia® and Aura Cacia Organics® brands. Products include culinary herbs, spices and baking flavors; bulk herbs and spices; and natural and organic aromatherapy products. Frontier's goal is to provide consumers with the highest-quality organic and natural products while supporting and promoting social and environmental responsibility. For more information, visit Frontier's website at www.frontiercoop.com.

Editors may directly contact either of the following subject experts:

FRONTIER NATURAL PRODUCTS CO-OP™
Norway, Iowa, 52318
Contact: Dr. Ravin Donald
E-mail: ravin.donald@frontiercoop.com
Telephone: 319-227-7996
Website: www.frontiercoop.com

NAPASOL AG®
CH-4153 Reinach/Switzerland
Contact: Dr. Cameon Ivarsson
E-mail: cameon.ivarsson@napasol.com
Telephone: +41 79 367 21 88
Website: www.napasol.com


(1) Microbiological safety white paper published by ASTA American Spice Trade Association accessible through their website at http://www.astaspice.org/files/public/ASTA_Micro_Safety_White_Paper_Final.pdf