Minimize packaging. Use the least total amount of packaging material that will adequately package the product — containing, protecting, labeling and insuring the safe use of the product and meeting all regulatory requirements.
Use highest recycled content. Choose packaging materials that contain the highest amount of recycled content while meeting all strength, structure and safety requirements.
Make recycling easy. Make all components of a package recyclable together as a unit whenever possible.
Use recycled fibers. Use recycled fiber instead of virgin fiber when possible. Any fiber used in packaging that's derived from virgin trees will be third-party certified by the Forest Stewardship Council (FSC) or the Sustainable Forestry Initiative (SFI) as sustainably harvested.
Use lowest impact materials. Choose the safest and least environmentally harmful materials and ingredients in our packaging.
The following materials are prohibited from use in any new packaging and, if found in any current packaging, will be phased out.
PVC – polyvinyl chloride
Promote packaging sustainability. Track and report the recycleability of our packaging materials. In order for a package to be considered recyclable, at least 60% of the public must have reasonable access to recycling facilities for that package.
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